Weetabix In the News

June 05, 2008
»Massachusetts Governor Inaugurates New Locally Produced Bar Line at Weetabix North
Weetabix North America, a trading partner with natural and organic foods pioneer Barbara's Bakery, today announces the launch of its foray into the organic and health bar business with the inauguration of its new cold press bar line by MA Gov. Deval Patrick.
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June 04, 2008
»Massachusetts Governor Inaugurates New Bar Line
Massachusetts Governor Inaugurates New Locally Produced Bar Line at Weetabix North America New Bar Line Equipment Enables WNA To Produce USDA Certified Organic Cereal Bars On-Site At The Clinton, MA Bakery Petaluma, CA - Weetabix North America, with brands including Weetabix, organic foods pioneer Barbara's Bakery, and Nature's Choice, today announces the launch of its foray into the organic and health bar business with the inauguration of its new cold press bar line by MA Gov. Deval Patrick....
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May 30, 2008
»The Gov Kicks Off Organic Snacks
Today Gov. Deval Patrick is helping the Clinton bakery of Weetabix North America unveil its recently installed equipment to be used in making a new organic cereal bar line.
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May 13, 2008
»Charlottetown woman wins Weetabix Shopping Spree contest
Retiree receives $2,500 gift card to spend at grocery store of her choice
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February 02, 2008
»Organic cereals: Fewer additives, fewer vitamins
Feed your children organic breakfast cereal, and they may miss out on necessary vitamins and minerals.
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December 20, 2007
»NFN Praises Barbara's New Cinnamon Crunch Shredded Oats
Cinnamon Crunch Shredded Oats is the newest member to join the line of shredded cereals made by natural and organic foods pioneer Barbara's Bakery. Made from the entire oat kernel and lightly sweetened with molasses for an extra cinnamon crunch,...
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December 06, 2007
»Go Organic! Campaign Honors Pennsylvania Teacher in National Curriculum Contest
The Go Organic! for Earth Day(TM) campaign, an award-winning project of MusicMatters, Earth Day Network and the Organic Trade Association (OTA) that educates and increases consumer awareness of the benefits of organic food and agriculture, announced the winner of its Organic Curriculum Contest for K-12 teachers. Nancy Lendyak of Karns City High School in Karns City, PA., entered the winning curriculum and will be honored today at 2 p.m. in a surprise ceremony.
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July 11, 2007
»Weetabix launches "What's on Weetabix TV?" campaign
Weetabix is launching its new advertising campaign on Monday 9 July 2007, going live across TV, outdoor, press and online.
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July 05, 2007
»Weetabix outsources independent and wholesale distribution
Weetabix has outsourced its independent and wholesale distribution operation to Baylis Logistics. Previously the Kettering based company handled this operation in-house with its own rigid fleet.
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July 05, 2007
»Foodmaker goes organic, energy-efficient ... and expands
Clinton - Weetabix, the Clinton-based cereal maker that has been putting breakfast staples like Puffins and Almond Honey Crunch into America's pantries for years, is looking to get into our bars. Cereal and breakfast bars, that is.
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